This Video was directed by Emil Nava who also directed 'Do It Like A Dude' which is another video I absolutely love. I realy need to get in contact with him and ask for some advice in how to get into the industry I love his style of work its exactly down my street and style so he would be perfect to talk to.
Anyway yeah back to the video I bloody love it. The whole dark Alice and wonderland theme really fits with Jessie's personality extremely well and also connect very well with the story of the track. The vibrance of colour in the video really makes it stand out and gives that dream / fantasy / surreal look which Im absolutely in love with. All this mixed with the spectacular outfits just LOVE. I could go on for ever saying what I love about this video so will restrain myself from writing a huge essay. Check it out for yourself and tell me what you think.
LOVE
I could also see this as being an amazing stage performance. The elaborate set costumes would be spectacular. Imagine something like the Rihanna X factor performance for only girl in the world with the dinner party but over loaded with colour like the video.